The issue? Large investments were being made in activities that delivered no competitive differentiation. How could companies hope to continue driving profitable growth if they weren't investing actively in the future?
In recent years, the story has started to shift. Now, there's an extraordinary amount of attention placed on the innovative activities IT is leading. Particular interest now revolves around the concept of App Dev or Application Development.
Companies are now committing a great deal of their IT resources to Application Development projects and initiatives. They are focused on turning IT into a force for competitive differentiation.
The question now is whether they can obtain the skills and capabilities they need to pull these grand projects off. Or will IT skill scarcity undermine the latest efforts of IT leaders like you to embrace innovation and drive growth?
